What is the Tampogo network marketing opportunity? Tampogo is a brand new network marketing company that is attempting to grab a slice of a market share of what Amazon has dominated online as the king of wholesale discount stores for many years. Amazon has been known as a very popular affiliate program that enables anyone to make money selling their products. Although the Amazon affiliate program is not based on the network marketing business model, their affiliates need to stay on the pulse of the latest marketing techniques in order to survive in today’s challenging market place.

The question that is lingering in the minds of industry critics is this: Does Tampogo have what it takes to establish an online distribution channel like Amazon? Tampogo is now open for business online and they still have a lot of work to do in their word of mouth marketing efforts to establish themselves as an authority in customer loyalty programs. Their product selection is currently limited for the time being to a few product categories.

What does Tampogo need to do in order to grab a lions share of the online shopping industry that caters to the concept of saving money shopping online? Well, first of all, they need to understand the Amazon business model and how to implement something similar in order to stay competitive.

Since most people do their shopping online, Tampogo really needs to learn about consumer buying behavior in the online shopping world and compare it with the brick and mortal retail businesses. I am not trying to imply that the brick and mortal retailers are going to lose the marketing battle to online shopping sites like Amazon. Jeff Bezos of Amazon already had a vision for this type of business potential back in the mid 90′s and has excelled tremendously with his billion dollar company.

Steve Jobs of Apple computer has definitely done a great job creating obsolescence in the music CD industry with his famous introduction of the Ipod product line. He has put a huge dent in Virgin Record’s business revenue in the physical CD distribution market.

I can say that Jeff Bezos of Amazon has been a great student of Steve Job’s vision of excellence in market domination. He was able to incorporate those elements of market domination through his latest product creation called the Kindle reader. All book lovers can download books purchased through Amazon onto the Kindle reader. Despite it’s unique innovative technology, the phasing out of the physical book market is not possible due to a very known statistical fact that people love to hold a book in their bare hands as opposed to reading it in an e-book format.

Barnes and Nobles and other big name book retailers are no longer going to get squeezed out of the book market by the evolution of new technology.

The question you probably have in your mind right now is how does Tampogo fit into the discount shopping scenery? There are obviously weaknesses in the affiliate marketing sector that Tampogo is exploiting to their advantage. If you have any internet marketing experience at all, you should already know by now that opportunities lie where weaknesses are present.

How does Amazon’s affiliate business model compare to Tampogo’s in terms of compensation? The network marketing opportunity in Tampogo allows anyone with no computer knowledge to be in business really fast by simply referring friends and family to the benefits of the “save money shopping concept”. This can all be accomplished through the sign up process for a free lifetime membership access to all kinds of product discounts.

What about making money with the Amazon affiliate program? Does it require one to be technically gifted? Not really. But one must, at least, possess a little bit of knowledge about cutting and pasting HTML Amazon codes onto a website. And one must also have the business mindset of an internet marketer to track their sales conversion rates according to the optimized placement of the Amazon codes. These are sophisticated internet marketing strategies that require a learning curve to overcome. The average person doesn’t have that kind of patience and discipline to be a marketing statistician.

What about making money with the Tampogo business opportunity? Does it require the same skill set of a successful Amazon affiliate marketer? No. The only skill that you need to bring to the table is the social networking mindset. How difficult is it to share the wonderful benefits of saving money on your every day purchases with your friends and family? I am talking about getting access to the lowest prices on what they normally buy regularly without sacrificing their buying habits. How many people do you know who wouldn’t mind saving money and make money at the same time. Hopefully, you can see the ease at which the Tampogo network marketing business model can be operated by the average Joe.

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