Looking after your hair is a top priority if you pride yourself on having clean and healthy looking hair, and using quality hair care products (i.e. shampoo and conditioner) is a must. However, when it comes to getting the best value for money should you buy professional salon hair care products, or would cheap high street hair care products be just as good?

Comparing hair care products on cost alone, high street hair products may seem cheaper and a better buy, giving the impression of providing more value because of their low cost. Professional salon products on the other hand may seem expensive with a typical 300ml bottle priced around $20/GBP10, 5 times the price of the average high street hair products at an average cost of $4/GBP2.

When you weigh up cheap hair care products and professional salon hair care products and compare them on price alone, cheaper hair care products seem to be far and away the obvious choice, costing 1/5th the price of salon products, giving you what appears to be 5 times the amount of product for the same money.

However… when you carry out a closer inspection of the differences between cheap hair products and professional salon hair products, does cheap hair care products really provide the better value for money, or is buying cheap hair products a false economy? Let’s take a closer look…

To see if cheaper high street hair products provide more value for money in both the short and long term when compared with professional salon hair care products, we made the decision to test them both to see how each of the hair products compare against one another in a quality test.

For our test we compared a 300ml bottle of professional salon shampoo and compared that with a 300ml bottle of your average cheap high street shampoo. To achieve the our required standard of cleaning, the professional salon shampoo needed just 10ml per application to achieve this standard, whereas the cheap high street shampoo needed 50ml per application to achieve the same standard of cleaning.

Using 50ml per application, the average high street hair shampoo provides approximately 6 applications per 300ml bottle. With just 10ml used per application, the professional salon hair shampoo gives you around 30 applications per 300ml bottle. Doing a little math, the cost per applications are $0.64c/GBP0.32p for the cheap high street shampoo, and $0.66c/GBP0.33p for the salon professional shampoo.

Conclusion: although cheap hair care products initially seem a better deal and provide more value, in reality there is virtually no difference in price when it comes to the economics of professional salon hair care products. And? when you include the much higher quality, the greater effectiveness and visual results, and the deeper and more thorough cleansing and conditioning of salon hair care products, buying cheaper high street hair products in favour of salon hair products is a complete false economy.